Your Coach Within

Seth Godin talks about how 90% of coaching is really self-coaching.  That’s true whether you have a good coach, a lousy coach, or use self-help, friends and the media as a coach.

All a good coach does is supply, in one place and in a condensed form, what you could manage to get, piece by piece, from your own sources.  What a bad coach does is send you on paths that you eventually discover are heading in the wrong direction, or no direction that’s useful. From a bad coach, you learn a lot about what not to do.

Either way, once you get the nuggets, the rest is up to you: digesting what you’ve learned and then applying it to whatever problem – or challenge – is in front of you.

Eventually, that learning becomes automatic – becomes your own inner voice of wisdom – and serves as the growing bedrock of knowledge and knowhow for increasingly complex problems and challenges.

It’s a great way to learn and grow your coach within!


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Maryanne Nicholls is a Registered Psychotherapist.  To find out more, gain access to her weekly newsletter, meditations and programmes, sign up at .



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